第五屆志在創業-設計與創意工業證書課程

Details and Registration: http://www.hkdesigncentre.org/en/events/upcoming.asp#79

All successful businesses start with an entrepreneur. But it takes more than a creative mind and a brilliant idea to succeed in business. Following the success of the 2008 Spring & Autumn Intakes, Hong Kong Design Centre, in collaboration with Center for Entrepreneurship of the Chinese University of Hong Kong, is launching the fifth intake programme for “Entrepreneurship For Design & Creative Business”.

所有成功的企業皆始於一個企業家,但成功創業卻不止單靠無窮創意及精彩意念,更要有一系列的管理技巧。繼2008年春季及秋季課程獲得空前成功,香港設計中心再次與香港中文大學創業研究中心合辦第五屆「志在創業 – 設計與創意工業」證書課程。

  • Programme Details:
    25 Jun ~ 17 Sept 2011, every other Saturday plus one-day visit to Pearl River Delta
    Time: 2pm – 5pm
    Venue: InnoCentre, 72 Tat Chee Avenue, Kowloon Tong
    Language: Cantonese as teaching language with English and Chinese teaching materials

    課程詳情:
    由2011年6月25日至9月17日起每隔週六舉行,另外設為期一天的珠三角洲考察
    時間:下午二時至五時
    地點:九龍塘達之路72號創新中心
    教授語言:粵語,附設中文及英文教材
     

  • Programme Theme:
    Seven Steps to Build Your Business – A Certificate Programme on Design and Creative Entrepreneurship

    課程主題:
    邁向創業的七個步驟 :志在創業-設計與創意工業證書課程
     

  • Introduction:
    All successful businesses start with an entrepreneur. But it takes more than a creative mind and a brilliant idea to succeed in business. Following the success of the 2008 Spring & Autumn Intakes, Hong Kong Design Centre, in collaboration with Center for Entrepreneurship of the Chinese University of Hong Kong, is launching the fifth intake programme for “Entrepreneurship For Design & Creative Business”.

    簡介:
    所有成功的企業皆始於一個企業家,但成功創業卻不止單靠無窮創意及精彩意念,更要有一系列的管理技巧。繼2008年春季及秋季課程獲得空前成功,香港設計中心再次與香港中文大學創業研究中心合辦第五屆「志在創業 – 設計與創意工業」證書課程。
     

  • Programme Fee:
    Normal Rate: HK$5,800
    Enjoy Early Bird Discount: HK$4,000

    課程費用:
    課程費用:HK$5,800
    提早報名優惠費用:HK$ 4,000
     

  • Who should attend:
    Locally trained designers and creative professionals with own businesses or planning to have own businesses are welcome. Entrepreneurial individuals who work for corporations or are interested in design and creative business opportunities in the Pearl River Delta region should also benefit from the programme.

    課程對象:
    本課程歡迎已創業或計劃創業之本地設計師及創意業人才,或對珠江三角洲的創意商機感興趣之人士。
     

  • 7-Module Programme:

    Modules Dates Modules Description
    1 25 Jun 11 The Current Landscape in HK Creative Industries Opportunities and challenges faced by Hong Kong designers and creative professionals
    2 9 Jul 11 Creating and selling  a hot design approach Communicate your design philosophy and  process to the customers through consistent selling and customer services
    3 23 Jul 11 Trust is the Name in the Marketing Game Attract and retain the RIGHT customers for your business
    4 6 Aug 11 Business Model Design Design a business to captivate your customers
    5 20 Aug 11 Right-sizing and Right-structuring Build your multidisciplinary project team with core staff and freelancers and grow it organically
    6 3 Sept 11 Looking Behind the Numbers Use financial statements, ratios and budgets to manage the health and growth of the company
    7 17 Sept 11 Building a Robust Business  Infrastructure Build a smart project management system to boost team productivity and obtain useful data for business diagnostics
    8 1 Oct 11 One-day Visit to Pearl River Delta Provide valuable insights into the current development in PRD.

    * Programme details may subject to change

  • 模塊       日期 單元名稱 內容描述
    1               25 Jun 11 當前香港創意產業之景觀             闡述香港設計師和創意業人士所面對的機遇和挑戰
    2 9 Jul 11 締造及推銷嶄新的設計手法 如何用連貫的銷售服務及演譯技巧,向客戶傳達您的設計理念及過程
    3 23 Jul 11  信譽為重的市場營銷 如何有效地開拓新的客源及留住現有客戶
    4 6 Aug 11 營商模式設計 如何打造具吸引力的營商模式
    5 20 Aug 11 訂立適切的團隊人數及架構 如何建立您的跨範疇團隊,確立核心和自由工作人員的人數,使團隊茁壯成長
    6 3 Sept 11 業務數據精研 如何巧用財務報表、比率和預算,確保公司穩健發展
    7 17 Sept 11 建立蓬勃的業務基礎設施 如何建立智能項目管理系統,以提昇團隊生產力和拮取實用的務分析數據
    8 1 Oct 11 珠江三角洲一天實地考察 為你解讀珠江三角洲設計工業的最新發展狀況

    *主辦單位保留更改課程內容之權利
     

  • Programme Presenters:
    Mr. Bernard Suen, Project Director, CUHK Centre for Entrepreneurship

    課程主講者:
    香港中文大學創業研究中心項目總監孫耀先先生

  • Registration and Enquiry:
    Ms. Emily Ng, Hong Kong Design Centre
    Tel: (852) 37938465
    Email: emily.ng@hkdesigncentre.org

    報名及查詢﹕
    香港設計中心吳小姐
    電話﹕(852) 37938465
    電郵﹕emily.ng@hkdesigncentre.org